Tour de Concord 2023: Thrilling Races, Elite Cycling Athletes, and Innovation Around Every Turn

The third annual Tour de Concord continues to raise the bar; featuring the latest in premium bikes and Porsche pace cars racing on the new custom-designed track.

Concord Experience

13 July 2023

Concord Experience

13 July 2023

Professional, adrenaline-packed races, the latest in top-of-the-line bikes ridden by elite athletes across the globe, a glimpse into premium cycling gear; Tour de Concord 2023, created, founded, and organized by Concord Pacific, brought together cycling enthusiasts for an elevated cycling-centric event.  

Spectators viewed a variety of races from professional level athletes to BC’s emerging young cyclists. Concord further supported these youth cyclists through race registration, which benefited the Cycling BC’s athlete development programs.

Tour de Concord Close Up Athlete
Tour de Concord Cyclists in the Race

In the spirit of the Tour de France featured brands, cyclists raced with a wide variety of premium bikes from brands known for excellence, such as Specialized, Pinarello, Cervélo, Wilier, and Cannondale, to name a few.

Tour de Concord Specialized Bike
Tour de Concord Cyclists During the Race
Tour de Concord Giant Bike
Tour de Concord Ken Sim Mayor of Vancouver Having Photo Taken
Tour de Concord Ken Sim Mayor of Vancouver Speaking on Stage

In addition to the men’s and women’s professional races, the event included a meaningful Concord Charity Race component. Vancouver Mayor, Ken Sim, and community leaders came together to race in the event, raising funds for Vancouver Police Department and St. Paul’s Foundation.

“I do want to congratulate Concord Pacific on hosting their third annual Tour de Concord Event […] We would also like to express our gratitude to Concord Pacific for their ongoing commitment to our community.” 
– Ken Sim

For over three decades, Concord has embraced the corporate citizenship role in the health and wellness of the communities we build in with expanding projects, both nationally and internationally. From charitable initiatives, programs, events, and more, we recognize the importance of uplifting the neighbourhoods we build in. 

Tour de Concord is an opportunity to not only bring together cycling enthusiasts, but to also support and uphold the commitment to positively impact the community. 

Tour de Concord Ken Sim Mayor of Vancouver Riding in the Charity Race

During the event, TREK, who provided Mayor Sim’s racing bike, also displayed the newest category of bikes taking the world by storm; E-bikes. Electric-assisted bikes are revolutionizing the power of cycling as transportation not just in Canada, but around the world.   

Providing ease and efficiency for traveling longer distances, many countries in Europe, including Germany, France, Italy, and Spain, are witnessing this breakthrough in sustainable technology gaining market traction year over year.

“Europe e-bike market size attained a value of USD 20.29 billion in 2022. Aided by the growing popularity of e-bikes and support of governments in the region, the market is projected to further grow at a CAGR of 18.1% between 2023 and 2028, to reach a value of about USD 58.85 billion by 2028.”
– Research and Markets

Top-Down of E-Bike
Tour de Concord Pace Car

It’s not just the bikes which were electric; Tour de Concord is ushering in the new wave of pace cars with the Porsche Taycan, taking the 75 years of tradition that follows the phenomenon of Porsche, with an electric driving upgrade.

Porsche has always been a classic yet trailblazing brand; proving that the new era of sustainability requires zero sacrifice in luxury. 

When you delve into the details, from a multifunctional sport steering wheel to the Advanced Climate Control air conditioning system, it’s clear the striking craftmanship combines the timeless Porsche quality with the future of environmentally conscious driving.

To commemorate the 75th anniversary of Porsche, the celebrations officially kicked off the following day at their Festival of Dreams: Celebrating Porsche 75th Anniversary hosted at our Concord Pacific Presentation Centre.

Aside from a robust VIP guest list, the exclusive event, which preceded our annual Elite Realtor Award Celebrations, brought together car enthusiasts from throughout the region. The day included an indoor race simulator, the opportunity to appreciate both vintage and modern Porsches, entertainment from local bands and musicians, delicious cuisine from around the world, and more.

Tour de Concord Simulated Driving

With the third annual Tour de Concord completed, Concord Pacific is now looking towards the future, assured and proud to be bringing an even more elevated experience for athletes and distinguished guests to enjoy at the Tour de Concord 2024.

Tour de Concord Winners on Stage